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Announcement ::
KFC Cruelty Comes to the North Shore!
29 Sep 2004
Saturday, October 2nd, is World Farm Animals Day. All across the country, activists are holding KFC Cruelty protests with PETA to demonstrate against KFC's failure to prevent the worst abuses of chickens.
The protest will be at 6 Purchase Street in Danvers, MA, on Saturday, October 2nd, at 11:30AM. It is directly off of Exit 23 on Rt. 128. For questions or further information requests, please e-mail Peter Cannon at clickman (at), or leave a message at (978) 239-3811.

PETA attempted to work with Yum! Brands executives prior to launching its "Kentucky Fried Cruelty" Campaign, but despite assurances made long ago by Senior Vice President Jonathan Blum that KFC would "raise the bar" on animal welfare, the company refuses to eliminate the worst abuses. Seinfeld star and ex-KFC pitchman Jason Alexander had his contract with KFC canceled after PETA enlisted him to speak to company
execs about the suffering of chickens. PETA has had additional high-profile support from hip-hop mogul Russell Simmons, comedian Richard Pryor, rock icons Sir Paul McCartney and Chrissie Hynde,
actors Pamela Anderson and Bea Arthur, and civil rights leaders Dick Gregory and Dr. Cornel West.

PETA is calling on KFC to make basic improvements based on the best available scientific research and the recommendations of members of KFC's own animal welfare advisory panel. Other undercover investigations like the one in Moorefield have turned up exactly the same abuses that KFC denies having to address - including crippled chickens' being kept in crowded, filthy conditions and sadistically tortured. The widely read British newspaper The Sunday Mirror led a report on an investigation into a U.K. KFC supplier with the headline "Distressed and Dying in a Cramped Shed … Nobody Does Chicken Like KFC."

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