The book "Don't Think of an Elephant" by cognitive scientist George lakoff explains why the Bush Administration has been so successful, and tells us progressives how to reframe the debates to sway voters towards the left.
On Monday, 19 September, workers who had been retrenched from the South African Manganese Corporation (Samancor) protested against the inaction of their union in the face of the mass lay-offs. The National Union of Metalworkers of South Africa (NUMSA) was opening its 7th national congress at Gallagher Estate, Midrand, when news of the arrival of the retrenched Samancor workers ruffled the feathers of union officials more accustomed to making demands than receiving them. But the man NUMSA sent out to receive the memorandum - its General-Secretary, Silumko Nondwangu - was conciliatory. Although the memorandum mentions the 98 workers - at least - who have died since their retrenchment, leaders of the Samancor Retrenched Workers' Crisis Committee (SRWCC) accepted his pledge to address the issues raised. No representative from the SRWCC was invited to attend the congress, however, and NUMSA marshals worked with the police to keep the protestors outside the gate.